Cocktails and Records

We haven’t had a good list round here in a while. So from the time-wasters at utalkmarketing.com comes this scintillating snippet of suprise. Or not as the case may be.

These, folks, are apparently the celebrities most likely to persuade UK customers to buy stuff:

1. Jamie Oliver
2. Gary Lineker
3. Myleene Klass
4. Carol Vorderman
5. Lewis Hamilton

And these are the celebrities least likely to persuade UK customers to buy stuff:

1. Victoria Beckham
2. Wayne Rooney
3. Katie Price
4. Kate Moss
5. Kerry Katona

But, and I genuinely ask you this, what is the difference between these two lists? They’re all berks of dubious credibility in my eyes.

I would no sooner buy some kitchen cleaner/pasta sauce/insurance because Gary Lineker advised it than than I would Wayne Rooney. They’re both football players after all. I do not shop in Sainsburys because Jamie does and I don’t not shop in Iceland because Kerry Katona apparently did. And isn’t Myleene Klass on The One Show, that well-known bastion of taste and credibility?

Help, I don’t get it!

If you’ve ever come home from a busy day at work, collapsed gratefully into an arm chair then wondered exactly what you’ve achieved with your day then spare a thought for the honey bee.

I’ve been reading a fascinating book about bees. And today, whilst crammed on a typically crowded train after a particularly frustrating day of work, I discovered that although a single bee gathers up to a teaspoon of nectar every day in the course of a thousand flower visits, her life’s work amounts to just a quarter of a teaspoon of finished honey.

So a typical worker bees life is only one or two months long and they’re considerably smaller than me, but hey, it still resonated. It’s been one of those days.