Song of the Week: The Promise


Girls Aloud
The Promise

This month’s members magazine from the Chartered Institute of Marketing of all places, gives me the astonishing news that you only need to sell a measly 40,000 singles on average to get a number one in the British singles charts.

The website for my favourite pop song of the moment, ‘The Promise’ by Girls Aloud, proudly states that they got their one week at number one with 77,000 sales and that they have shifted 200,000 copies so far. This apparently is an achievement in 2008, even for a classic girl group number like this.

For comparison, Jimmy Osmond’s ‘Long Haired Lover from Liverpool’ sold 998,000. Things aren’t what they used to be…

Youtube won’t let me embed the clip, but here’s the link if you so desire.

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